New product and businesses tend to follow traditional patterns of market development. During the early phases, a great deal of uncertainty exists which can result in the development cycle being perterbated in time. Market research and behavior of system operators, advertisers, distributors and users guides the development and timely refinements of the second and third generation products. Interpretation of user wants and conveniences provide feedback to the product planners and design engineers. This iterative process takes place in a dynamic, competitive marketplace which yields to the pressure of the buyers and users.
Author:
Clegg, Almon H.
Affiliation:
MATSUSHITA TECHNOLOGY CENTER, MATSUSHITA ELECTRIC CORPORATION OF AMERICA, SECAUCUS, NJ
AES Conference:
4th International Conference: Stereo Audio Technology for Television and Video (May 1986)
Paper Number:
4-025
Publication Date:
May 1, 1986
Subject:
Stereo Audio Technology for Television and Video
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