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Custom Installers: The New High-End Distributors?

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‘High-end’ audio products have always had an important place in the hi-fi and home cinema market. Traditionally, these high performance units were bought by keen enthusiasts from specialist hi-fi dealers, in a marketplace where distribution was tightly controlled. The appearance of the Custom Installer (C.I) has changed the nature of the high-end market. Moreover the balance of customer types has been changing too.

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